The Florentine fashion house Emilio Pucci, named after its founder, Marquis di Barsento, a representative of one of the most aristocratic families in Florence, has attracted more than one generation of fans with its feminine clothing models and flamboyant accessories. At the mention of this brand, colorful prints, and tight-fitting jumpsuits instantly pop up in memory.
Emilio Pucci became one of the symbols of Italian fashion in the post-war years. A talented, educated descendant of an ancient family made his name, starting with sportswear – he created several comfortable and stylish ski suits that, by chance, became the object of attention of a fashionable audience. Emilio took his first steps in the field of design during his college years, but the success came in 1947 when a photo of his girlfriend in a tight-fitting ski suit designed by him appeared on the cover of Harper’s Bazaar.
By the fifties, the designer was already famous. His evening gowns, which the Americans called dining wear, prêt-à-porter line, and homeware collection were in great demand. His areas of interest at that time included African art, pop and op art – bright geometric abstractions and optical illusions. The designer’s favorite color was fuchsia, which he used in his outfits in the most incredible combinations.
Despite the fact that the brand was initially associated with ski clothing, Emilio Pucci opened his first boutique on the sunny island of Capri, and considered nature and architecture as his main sources of inspiration: mountains, bright sunset, blue sky with lacy white floating clouds, deep blue sea and scattered the islands against its background are still reflected in all the collections of the Emilio Pucci brand.
The talented designer is credited with developing original textiles – ideally elastic fabrics. For the collections, the designer used silk jerseys, synthetics, and flannel. Pucci was the first to decide to apply futuristic designs to the material – it resembled works of art created by expressionist artists. And also it was Pucci who came up with the cropped trousers, which he called capri pants.
The Emilio Pucci collection of spectacle frames and sunglasses is a subtle fusion of Mediterranean flair, fashionable modern design, innovation, femininity, and charm. Amazing glasses are distinguished by the refined luxury and richness of colors typical of the Italian Baroque. However, among this extravaganza of colors, there are also models in the restrained tones, designed in a retro style.
The frames are characterized by intricate patterns, vibrant colors, ornaments, and intertwining lines. The creation of bright accessories is carried out through exquisite decorative details, wood and leather, African motifs and patterns, unique prints, and unusual color combinations. The brand’s collections include both ophthalmic frames and sunglasses which are preferred by celebrities and aristocrats, as well as people who are sensitive to style and originality, striving for declaration of individuality and those who value undoubted comfort and convenience.
In the spring-summer 2020 collection, designers have rethought the characteristic motifs and colors of the fashion house and presented them in a new light. The brand’s new creations represent traditional Italian exuberance. For example, the avant-garde design of the EP0127 sunglasses captures the iconic motives of the stylish dresses of the fashion house.
And the oval-shaped frame EP0136 is made in both colors with unique extravagant prints also in transparent gray, which does not detract from its playful feminine charm.
The EP5134 eyeglasses with a floral print in white or black are perfect for romantic people. This minimalistic and simple model will successfully fit into any ensemble and will not be overlooked.
And the spectacular round black and white EP0069 sunglasses in oversized sizes will appeal to sophisticated fashionistas who prefer to be at the forefront of fashion trends.
Emilio Pucci sunglasses and optical frames perfectly embody the aesthetic canons of the Florentine brand and are an excellent accessory that will emphasize the exclusivity and extraordinary taste of its owner.
