Ray-Ban

For nearly a hundred years, the Ray-Ban brand has maintained a reputation for excellence in style, quality and unmistakable sophistication, which has made it recognizable throughout the world. Presidents and politicians, music and cinema stars, style icons and models – everyone opted for glasses from Ray-Ban. Aviator, Shooter, Outdoorsman, Wayfarer, Signet, Caravan, Olympian, Balorama and Clubmaster – each of these models was a stepping stone to the brand’s mega popularity. Like other brands, Ray-Ban had different periods, including not very successful ones. But in 1999, Ray-Ban was acquired by Luxottica for $ 640 million and today Ray Ban is once again as popular as ever. The name which is so deeply rooted in our culture and in the fashion world, will forever remain the first. It is more than just a brand of sunglasses: it is a timeless lifestyle.