Ray-Ban is a brand whose glasses have stood the test of time and have been the choice of many generations. It is a legend – chosen by strong, famous, and successful personalities from the 1930s to the present day. Ray-Ban sunglasses and frames are recognized as some of the finest, most fashionable, and recognizable accessories in the world. Hardly any other brand of eyewear can compete with Ray-Ban in terms of the variety of models made with high quality and not only fit into fashion trends, but also ahead of them.
Ray-Ban pleases its fans with a wide range of models for every taste: for lovers of classics and fashion trends, for those who prefer something extravagant or bright sports models. One of the most famous and legendary silhouettes – Ray-Ban Aviator, laid the foundation for a whole direction in optics. A trapezoidal Ray-Ban Wayfarer has become a favorite model of celebrities from Audrey Hepburn and Merlin Monroe to our contemporaries such as David Beckham, Madonna, Tom Cruise, and many others.
Other interesting silhouettes included the Ray-Ban Clubmaster, which is a retro classic that never goes out of style, the Ray-Ban Caravan with large square lenses, the Ray-Ban Meteor for men, and the Cat-eye Ray-Ban Laramie for women. Maintaining its traditions, the brand is actively developing in all directions, improving quality, experimenting with materials and shapes, and also republishing models that once won the hearts of many and which the world simply must see again.
At the very end of last year, to celebrate the brand’s “You’re On” holiday campaign, Ray-Ban has come out with the Burbank, a new style based on a 1965 archive design. The debuted style is offered in sun and optical. The campaign accompanies the launch of a new collection of Ray-Ban eyewear, dedicated to the brand’s most iconic frames. Set in Burbank, California, the You’re On campaign focuses on “looks that let you be yourself, wherever you are, whatever the season.”
“It’s time to be true to yourself and enjoy moments of real, spontaneous, and uninhibited joy. Live your true version of yourself with all the unexpected and welcome the returning Burbank.” This is the Ray-Ban message conveyed in the new “You’re On” holiday campaign.
RB 2283
Sturdy, minimalist rectangle-shaped sunglasses of Burbank style are made from durable acetate and feature metal pin rivets on the front. The frame is a unique combination of vintage charm and contemporary spirit and is a perfect addition to any outfit, whether it’s festive or casual. The model is offered in black, Havana, and gradient transparent options, which pay tribute to the roots of the brand.
RX5383
This optical version of the Burbank features an easy-to-wear rectangle shape and timeless style. The full-rim frame will fit most face shapes and is sure to provide a modern stylish look and years of comfortable wear.
RB3548N
These metal wire hexagonal sunglasses have a stunning look and are suitable for creative people with flamboyant personalities. Classic metal tones and iconic lens tints make this model ready for anything.
RX6465
Minimalistic yet far from ordinary, this piece takes the wireframe design a notch higher, giving the wearer an irresistible charm and appeal in any setting. The model comes in Silver, Black, Copper, Legend Gold, and Havana on Arista colors.
The Ray-Ban You’re On Holiday Campaign, among other things, is being carried out on major social media platforms to make it more exciting and accessible to lovers of eyewear from the world-renowned brand with bright history.
