GUESS has unveiled its dazzling Holiday 2024 campaign, starring the captivating Georgina Rodriguez, an Argentinian model and reality TV sensation. Known for her impeccable style and poise, Georgina lends her radiant charm to a collection that epitomizes holiday sophistication. At the center of the campaign is the GUESS Eyewear line, which features the standout GU00163 sunglasses, adorned with delicate round colored stones. These seamlessly combine glamour with timeless elegance, embodying the spirit of the holiday season.
The campaign, captured through the lens of renowned photographer Nima Benati, exudes luxury and femininity. Benati, celebrated for her vivid and artistic imagery, brings her long-standing collaboration with GUESS to new heights with this project. The stunning visuals highlight not only the artistry of the eyewear but also Georgina’s vibrant personality. Each shot encapsulates the joy and sophistication of the holidays, with Georgina styled in a series of breathtaking ensembles from GUESS’s Holiday collection.
Georgina’s excitement about the campaign is palpable. She praised the collection’s craftsmanship and the unique designs that resonate with her personal style. Expressing her delight at working with Nima Benati, Georgina noted how seamlessly the collaboration captured the essence of GUESS’s vision for the season. As a returning face of the brand, she remarked on the honor and warmth of being part of the GUESS family, underscoring her connection to its iconic legacy.
This campaign not only celebrates the elegance of GUESS Eyewear but also pays homage to the brand’s rich heritage. Founded in 1981 by the Marciano brothers, GUESS emerged as a bold redefinition of American fashion, heavily influenced by the European aesthetic. Starting with the iconic 3-zip Marilyn jeans, GUESS revolutionized denim and quickly gained a reputation for its youthful, adventurous style. Bloomingdale’s recognized this potential early, sparking a journey that turned GUESS into a global fashion powerhouse.
Throughout its history, GUESS has consistently invited audiences to dream through its evocative advertising campaigns. These campaigns, which transformed unknown faces into global icons, are now legendary. The Holiday 2024 campaign continues this tradition, blending modern elegance with the brand’s enduring allure. By featuring Georgina Rodriguez, the campaign bridges GUESS’s storied past with its forward-thinking vision for the future.
The GUESS Eyewear collection showcased in this campaign is a testament to the brand’s dedication to innovation and style. The GU00163 Cat-Eye sunglasses are more than just accessories; they are statements of individuality and sophistication. The intricate embellishments and versatile color palette make them a must-have for anyone looking to elevate their holiday wardrobe. Paired with ready-to-wear pieces, shoes, and accessories from the collection, these frames embody the magic of the season.
GU00163 in Shiny Black
The GUESS GU00163 sunglasses in Shiny Black are the epitome of effortless sophistication and timeless appeal. This striking color choice is perfect for those who gravitate toward classic elegance but want a modern twist. The high-gloss black finish adds depth and drama to the already stunning cat-eye silhouette, making it an excellent option for individuals who want their eyewear to exude confidence and refinement. Who should choose the GU00163 in Shiny Black? These sunglasses are perfect for those who appreciate the simplicity of monochromatic style but want a design with impactful details. The Shiny Black color is ideal for those who want their eyewear to make a statement without overwhelming their overall look. It’s the choice of individuals who value elegance, confidence, and versatility in their accessories.
GU00163 in Dark Havana
The Dark Havana hue in GU00163 is a sumptuous mix of deep browns and subtle amber accents, reminiscent of the intricate patterns of natural tortoiseshell. It’s a color that feels both luxurious and approachable, ideal for those who want their eyewear to make a statement without being overtly bold. The richness of the color adds depth and character to the frames, while the warm undertones bring a soft, inviting quality. For individuals who favor earthy and neutral palettes in their wardrobe, this color becomes a seamless extension of their aesthetic. Alternatively, it offers a striking contrast for those who lean toward monochromatic or jewel-toned outfits. This color choice speaks to those who value understated luxury. It’s for the person who gravitates toward timeless fashion rather than fleeting trends.
GU00163 in Shiny Beige
This warm, neutral hue perfectly complements a wide range of skin tones, making it a versatile choice for those who prefer timeless accessories with a modern twist. The Shiny Beige finish enhances the frame’s luxurious appeal, reflecting a soft, radiant glow that captures the light beautifully. This color is ideal for those who value versatility in their wardrobe. Whether paired with casual daywear or more polished evening ensembles, the GU00163 in Shiny Beige sunglasses effortlessly elevate any outfit. The gentle tone adds a touch of warmth to your look, making it a perfect option for someone seeking an accessory that feels both approachable and refined. Shiny Beige is particularly suited for individuals with a minimalist aesthetic or those who love neutral palettes. It’s a choice that communicates confidence without being overpowering, aligning with a personality that values quiet sophistication.
With Georgina’s enchanting presence and Nima Benati’s masterful photography, the Holiday 2024 campaign is a feast for the senses and a reminder of why GUESS remains a symbol of timeless style.