APC is a hugely popular ready-to-wear brand that Tunisian fashion designer Jean Touitou founded in 1987. Now the Parisian-based label has teamed up with super-brand Persol. First shown during the APC catwalk show during Paris Fashion Week in October 2020, this is one collaboration we've been waiting for, and the finished result really amazes us. And no wonder: these two iconic brands have an incredible and absolute sense of style. The sunglasses collaboration, which is fronted by the APC founder, Metronomy singer Joseph Mount and Sky Ferreira – is as you'd expect: super chic and totally wearable. For their first collaboration in half of a century, Persol worked with A.P.C. on three color variants for their iconic 649 model.
The purpose of creating the A.P.C collection was to find a combination between details and neutrality. The style of the models suits many people because they contain universal beauty. The products of this series have an individual history. Perhaps it will match yours and then this accessory will sparkle with new colors. Modernity, coupled with forms inspired by retro and super-modernity are the main components of the Persol style. With these sunglasses, you will confidently move forward in life toward your goal. Among the collection models, there will always be the one that you need to create a modern stylish look. The line includes examples of modern and classic designs for energetic and stylish people. Quality and practicality are clearly expressed in these glasses.
Model PO0649 is a combination of boldness and classic elegance that characterizes the Persol A.P.C Eyewear Collection. Despite the fact that the brand's models show the influence of a past era, they do not look old-fashioned. Here we can see confidence and elegance, simplicity and quality combined with the best Italian traditions. Persol brand glasses are the perfect addition to the wardrobe of business people and connoisseurs of traditional style. This collection was created to emphasize the vintage and convince people of the beauty of retro style. The art direction supports this massive project in a way that preserves the spirit of the historic brands. A team of designers and craftsmen work hand-in-hand to create new products, using all the experience that opticians have created over the years.
The main principles of Persol's work are quality and creativity, and A.P.C Eyewear Collection confirms this. For the manufacture of models, plastic was used - a durable and lightweight material from which most frames on the optics market are made. Persol's talented team of professionals is responsible for creativity, creating designs that will blend in with both casual and more formal occasions. Spectacle frames meet the latest fashion trends, have the right fit and comfort. Beautiful colors and textures make Persol glasses symbols of good taste. Persol regularly offers a variety of spectacle frames and sunglasses, which maintains its high international prestige, and this collection confirms the level of the company.
The Persol A.P.C Collection frames bring together Persol's Italian origins with A.P.C.'s signature minimalistic and urban style. With this collaboration, more streamline and contemporary air is brought to the classic Persol, giving each frame a unique blend of vintage with modern appeal. This special edition is crafted with the same quality standards but carries a different stylistic flair brought in by A.P.C.
Each pair of sunglasses in the Persol A.P.C Collection is made in Italy. The collection upholds Persol tradition in Italian craftsmanship and high quality; every frame is designed, engineered, and assembled under one roof by skilled craftsmen to a high standard.